AIM
- Implement the greatest number of promotion initiatives for products and services, with the double focus of reaching the greatest possible number of beneficiary elderly, whilst making maximum impact on generating new activity and business promotion.
EXPECTED RESULTS
- Setting up the benchmark and becoming an ally to identify opportunities and exploit them, in the field of the elderly and aging.
- Creation of business initiatives to exploit products and services locally and internationally.
- Generation of stable jobs as a consequence of these initiatives and widening existing jobs.